is the only interactive platform that tailors the seafood sustainability information businesses need, and makes it accessible and actionable. Thousands of seafood businesses use to track and manage the sustainability of the seafood they sell and to find new sources of sustainable products.

Through, your business can:

  • Learn about the sustainable seafood landscape and the best options for your company. Our Sustainable Seafood 101 introduces key concepts from a seafood business perspective. You can also dive into more detail about the site’s certification and ratings program partners or FishChoice collaborators that are helping improve and recognize sustainability in the industry. Or, if you’re looking for more information about a specific species – from species bios and sustainability status to culinary and nutrition characteristics – you can use’s Seafood Guides.
  • Commit to sustainable sourcing and make your commitment public. tools can help companies assess the sustainability of the products they currently source. Our toolkit can help businesses develop a sustainable sourcing commitment to help protect the health of our oceans and maintain a supply of seafood for years to come.
  • Source from suppliers that meet your customers’ needs. tools and resources take the guesswork out of finding sustainable seafood. Our Partner Directory offers connections to more than 600 suppliers, offering more than 11,000 products. The Recommendation Engine is a powerful search tool designed to help you find sustainable options tailored to your sourcing needs, and we offer information about how to identify and source from fishery improvement projects (FIPs).
  • Track the sustainability of the seafood you buy and sell and share that information with your customers. Our Sustainable Seafood Updates make it easy to track the sustainability status of various species. The personalized Dashboard allows businesses to track suppliers and products you source, and the Assessment tool makes it easy to run a sustainability assessment at any time. And you can easily track the products you’re sourcing from FIPs using our partner platform, FisheryProgress. makes sustainability easier for your business, so you can show your customers that you’re able to meet their needs around sustainable seafood. Have questions about how the site can help? Contact us at

About FishChoice is operated by FishChoice, Inc. (FCI), a registered 501(c)(3) environmental nonprofit founded in 2008 that creates online tools that power progress on seafood sustainability. FishChoice currently operates the flagship platform and FisheryProgress. These tools give thousands of seafood businesses the actionable information they need to move ahead on sustainability.